About Mantra Public Relations

The right PR campaign pushes the competition to the side. Let us help you.

Mantra, Empowered Public Relations is a boutique agency with an impressive 30+-year history of creating original, effective PR campaigns. Its strong generalist approach—Mantra’s primary distinction among thousands of PR firms, both large and small—crosses typical media boundaries to identify a broader forum for its diverse lifestyle and business industry-specific clients.

Mantra’s inventive philosophy, customized method and staff of “senior only” specialists ensure crisp campaigns that produce measurable results and maximum benefits.

About Mantra’s Founder

A fourth-generation woman entrepreneur, Gaye Carleton has, for the past 30+-years, guided her New York-based agency, Mantra Public Relations, through the good, the bad and the ugly. She has led Mantra through a gamut of historical turns, from the first pop culture influences of a new network called MTV into the tech boom—and bust, multiple stock market gyrations, 9/11 and six presidents, to today’s cacophony of EVERYONE talking at will and at once. Along the way, Carleton has relied on intuition, experience and her revered penchant for drawing outside the lines to ensure the ongoing vibrancy of Mantra and the value it provides to its exceptional and diverse clientele.

About The Mantra Team

With Mantra’s staff of “senior only” PR specialists, clients can rest assured that no intern or junior executive will be handling (or mishandling) their accounts. And as a boutique agency, our team is also well-versed in giving “small company” kinds of attention, and that’s not easily found at other PR firms regardless of their size.

At Mantra, we’re old-school about hard work. We never take shortcuts or the easy way out.

“[Mantra] is to be congratulated in quickly getting to the core of company issues and swiftly turning them into a well-orchestrated public relations campaign that is fun, newsworthy, timely and, most importantly, effective. I would recommend Gaye Carleton and her team to anyone who is looking for dedicated professionals who know their way around the media.”

Christine ButtElizabeth Arden Red Door Spas

“It is so critical to have a firm like Mantra whose staff not only thinks outside the box but turns the box upside down and around. The Mantra team is tremendously creative, innovative and fun to work with.”

Douglas PinterFounder, inFormed Space

“Unanswered phone calls have been the bane of my existence, but [this agency] can put even the most steadfast of screening personnel on the ropes. They jab and parry and otherwise persist like a cocker spaniel pulling on your trousers, until magically the receptionist waves the white flag, and puts the call through. Damn it. Nobody is safe.”

Peter HoffmanManager, Kerry Kearney Band

“The team at Mantra quickly grasped our value proposition and helped craft a message for several of our targeted media outlets. The results not only were spot on, but fast; within the first few weeks our team was participating in interviews with the New York Times and CNBC. Thanks for an awesome partnership!”

Chris HoffmannCOO and Senior Analyst, Tier 1

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